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= Introduction =

Applications on Facebook are varied in content, but a good deal of them follow similar patterns in terms of functionality. These patterns have matured over time to basically increase the viral actions each visitor is exposed too.

= Olympic Torch =

One such scenario named the 'Olympic Torch' deals with content being passed from user to user. Functionally this is simple to create; and does a good job in tapping into the social graph of each user. Below are the key points in achieving this type of application:

* Create an engaging and appealing concept in regards to the content and overall application. 
** Triangle have created in the past a Soccer Wave application where users create and propagate a Mexican wave; the wave is based on each of the English football league clubs. The concept was to see which club could amass the largest wave within a one month period.

* Identify the end game and reward to the users that have participated.

* Consider every point where a viral action can be utilised.

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[[Category:Facebook]]